What is Avant Chardonnay?
If you’re a wine enthusiast searching for something refreshingly modern with a focus on pure fruit expression, look no further than the Avant Chardonnay by Kendall-Jackson. This unique wine emphasizes unoaked, steel-tank fermentation, resulting in a vibrant, fruit-forward profile that appeals to both seasoned wine collectors and newcomers.
Designed to be an entry point into the diverse range of Kendall-Jackson wines, Avant is a refreshing counterpart to the classic, oak-influenced styles like the iconic Vintner’s Reserve Chardonnay. With its focus on showcasing the grape’s natural characteristics, Avant offers a contemporary experience that allows the inherent flavors to take center stage.
Let’s dive deeper into the philosophy behind Avant, the innovative winemaking process used to craft this wine, and why it’s a must-try Chardonnay!
The Philosophy Behind Avant
“Avant” is derived from the French word for “before,” and it perfectly captures this approach to winemaking. The philosophy behind Avant is simple yet powerful: let the natural flavors of the fruit shine, free from the influence of oak. Traditional oak fermentation imparts flavors like vanilla, toasted wood, and caramel, but Avant takes a different route.
Instead, the focus for Avant is entirely on the natural fruit flavors. By eliminating oak-related complexities, Avant highlights the core essence of its grapes. This philosophy makes it a perfect choice for those who appreciate crisp, modern wines with a clean finish. Whether you're an experienced wine lover or just beginning your journey, Avant provides a fresh, accessible perspective on Chardonnay — perfect for everyday enjoyment!
The Winemaking Process: Steel Tanks and Precision
One of the defining characteristics of Avant is its innovative winemaking process. The Chardonnay is exclusively fermented and aged in stainless steel tanks, avoiding any contact with oak. What does this mean for the flavor?
Steel tanks preserve the lively purity of the fruit. The result is a wine that’s fresh, crisp, and expressive. You’ll notice delicate aromas and flavors that speak directly to the grape itself. Imagine zesty citrus, vibrant green apple, and luscious pear — exactly what comes through in every sip of Avant Chardonnay.
This process requires precision and care. Winemakers regularly monitor temperature and fermentation rates to achieve the balance and vibrancy that distinguish Avant wines. It’s a hands-on approach that ensures every bottle embodies a commitment to natural, fruit-forward flavor.

Avant vs. Traditional Oaked Wines
When comparing Avant Chardonnay to traditional oaked Chardonnay like Kendall-Jackson’s Vintner’s Reserve Chardonnay, the difference is striking.
- Oak-aging imparts rich, complex flavors like vanilla, butter, and caramel to the wine, creating a full-bodied and often creamy mouthfeel.
- In contrast, Avant wines are un-oaked, allowing the natural fruit flavors to shine through without the added complexity of oak. The result is a lighter, crisper, and more refreshing wine experience.
- While traditional oaked wines offer a rich and structured style, Avant provides a clean, vibrant alternative that is equally compelling in its own right.
If you’d like to explore the difference between Avant and Vintner’s Reserve wines in more detail, check out this insightful blog post on the difference between Avant and Vintner's Reserve.
Flavor Notes and Pairing Ideas
Avant Chardonnay is bright and fruit-forward, offering crisp acidity and vibrant flavors of:
- Green apple
- Citrus
- Melon
- Pineapple
Pairing Ideas:
- Grilled shrimp with a squeeze of lemon
- Fresh garden salads with vinaigrette
- Lightly seasoned roast chicken
A Gateway to Kendall-Jackson’s World of Wine
Avant isn’t just a standalone wine — it’s a stepping stone into the rich world of Kendall-Jackson wines. For new wine enthusiasts, Avant provides an approachable, easy-drinking way to explore premium wines.
For seasoned collectors, it offers a refreshing alternative to oaked Chardonnays. It’s proof that great wine doesn’t always need to follow tradition; sometimes, innovation can lead to something just as extraordinary.
When you’re ready to expand your horizons, the Kendall-Jackson lineup has something for every palate. Explore everything from bold Cabernet Sauvignons to silky Pinot Noirs and more. Explore our entire wine collection here.

Experience Avant Firsthand
Avant Chardonnay is a celebration of modern winemaking, focusing on the purity of fruit and the natural expression of the grapes.
We encourage you to try Avant and experience the difference for yourself. With its clean, expressive style, Avant is sure to become a favorite in your wine collection. Be sure to check out the full collection of the best Chardonnay wines from Kendall-Jackson.